• PCR Marketing Inspired Ideas. Real Results.

Experience Matters.

At PCR Marketing, we know that successful direct response marketing isn’t just an art or a science. It comes from experience, in knowing what works, and what doesn’t, what matters, what breaks through, and what yields the results that every client wants. It comes from talent that combines big-picture thinking with detail-driven management, new ideas with proven formulas. It comes from doing what we do best—and putting it to work for you.

For more than 30 years, we’ve created innovative strategies and solutions for a host of blue-chip clients and entrepreneurs, helping them achieve their goals on time, and on budget. We have all the resources, tools and expertise to drive success, every day. We invite you to experience our experience and get the results you’re looking for.

Direct Response Marketing

Direct Response Marketing

With experience in nearly every aspect of marketing and advertising, nothing compares to the excitement and satisfaction that comes from Direct Response. Learn more...

Expert Campaign Management

At PCRM, we know the relationship between marketer and agency is of the utmost importance. Our extensive account management experience gives us a unique Learn More...
Analytics

Analytics

It all starts with a plan and the development of sound numbers for both a successful marketing and financial strategy. Paul not only understands the value of ROI but also the need for sound financial Learn More...
Branding & Creative Development

Branding & Creative Development

At PCRM we know how to build brands. We start with a comprehensive understanding of your product, your goals, your competition, and your budget. From there Learn More...
DRTV

Direct Response TV Production

A producer is a brand champion—it is their role to establish the connection between your brand and the consumer. We work very closely with the top producers Learn More...
Financial Modeling

Financial Modeling

Before any project can begin, it must have a plan that is the ‘blueprint’ for the process. We develop pro forma projections and cash flow analysis, including inventory models, bad debt analysis Learn More...
Media Buying Management

Media Buying Management

With more than 25 years of experience working at major media buying services, no one boasts more expertise than PCR Marketing. We understand the inner workings Learn More...
Call Center Management

Call Center Management

Establishing a solid partnership with your call center is essential to your success. We handle call center selection, contract negotiations, script writing and daily management Learn More...
Fulfillment & Order Management

Fulfillment & Order Management

A fulfillment partner is an essential player in your DR efforts. While their strategic location is an important factor their services go far beyond processing your Learn More...
Merchant Processing, Media & Debt Funding

Merchant Processing, Media & Debt Funding

We work with many of the leading merchant processing firms in the DRTV arena. There are many merchant processors, but only Learn More...
Online Marketing

Online Marketing

Nothing has had a greater impact on marketing in the last decade than the online experience. DRTV and On Line work synergistically and in this day and age you need both to create a Learn More...
Retail

Retail

Retail marketing is in our ‘DNA’—we’ve been doing it for over 30 years. Having worked with powerhouse brands like Toys R Us and well as dozens of regional retailers and national Learn More...
International

International

PCR Marketing has international connections in Central and South America, Asia and Europe. We can help you build a successful campaign in the U.S. and Learn More...
Product Sourcing

Product Sourcing

No one factor can have a greater impact on profitability than your cost of goods. Many campaigns have failed simply because the COG’s were out of line Learn More...
Inspired Ideas. Real Results.

"Having Paul on your team is like buying an insurance policy..."   More testimonials...

“Paul adds value at every stage of our clients’ campaigns. He has the depth and breadth of marketing, business, and finance skills that raises the bar for the campaign management services we offer. Paul could literally be the CMO or COO of any of our client companies. He immediately becomes one of our client’s most trusted advisors. There’s nothing better than that.”

- Tim O’Brien, Vice President & Partner: Cesari Direct

 

“Paul is one of my favorite people in Direct Response! Not only is he a joy to work with, but an instrumental contact for a winning campaign. His knowledge about media and the entire industry has helped many of our clients achieve success. He takes his time to really understand the campaign so he can best guide you along the way. I highly recommend contacting Paul.”

- Paul Masturzo, COO: Mana Products-Gray Away

“I consider Paul Rothstein to be a highly professional colleague and team player. Before meeting Paul, some of my previous experiences with vendors and principals in the product marketing, distribution, and sales business were not productive. However, after entering into a working relationship with Paul all phases of my Skin Medix enterprise began to move in a positive direction. This was due, to a great extent, because of Paul’s insight, dedication, and prolific knowledge of every aspect of the DR business...”

- David C. Watts, M.D., F.A.C.S. 
Principal, Skin Medix & Inventor of FootMedix